Organic Growth Made Simple
Strategic SEO and AEO leadership that cuts through the noise. No jargon, no endless to-do lists—just clear, actionable guidance that drives real business impact in traditional and AI-driven search.
About Me
I'm an SEO strategist with 12+ years of experience, and here's what I've learned: search doesn't have to be complicated.
I've spent my career leading SEO programs at brands like Wayfair, adidas, and Sprout Social—places where stakes are high and the work has to move the business forward. My approach with Search is to focus on what matters: building strong technical foundations, full-funnel content programs, and web strategies that impact traditional Search and AI Search.
My approach is simple: cut through the noise, prioritize what will actually drive impact, and make it make sense for everyone involved—whether I'm talking to a developer, a content creator, or a C-suite executive. I'm a strategic thinker and a strong executor who believes the best results come from clarity, prioritization, and showing up as a real human being.
“Lauren is the perfect combination of professionalism and fabulous attitude. She makes everything look beautiful while ensuring a smooth, seamless customer experience—all while maximizing valuable SEO impact. Lauren takes initiative to implement what she knows, drawing on years of hands-on expertise working with both large and small brands. She’s also incredibly reliable, providing regular reports that clearly document her weekly progress on both tasks and SEO performance. I highly recommend working with Lauren for website development and SEO—you won’t be disappointed.”
Services
Your organic growth experts who turn search complexity into clear strategies that help businesses thrive.
Flexible SEO and AEO partnerships designed to meet you where you are—whether you need strategic leadership, ongoing execution, or project-based expertise.
Fractional Leader
Need senior-level SEO leadership without the full-time commitment? We provide fractional SEO expertise to guide your strategy, manage your team, and drive measurable growth.
On-Going Retainer
Ready for consistent, hands-on SEO growth? Our retainer partnerships combine strategic oversight with daily execution to accelerate your organic results month after month.
Project-Based
Need expert help on a specific project? We handle everything from strategic vision-setting to competitive analysis and full project execution.
Get in Touch
Ready to simplify your SEO and unlock organic growth? Let's start a conversation about how we can work together.
Prefer email? lauren@lkgrowthconsulting.com
I typically respond within 1-2 business days.